Last updated on 16th June 2025 by Sarah Sarsby

I have a very exciting announcement: My very own beauty store is launching next week called The Confidence Collective.

🗓 On Sunday, 22 June, you’ll be able to shop a curated edit of my favourite beauty products — all carefully tested, trusted, and chosen by me. Think of it as your shortcut to effective, fuss-free beauty staples that actually work.

What is The Confidence Collective?

The Confidence Collective is more than a store — it’s a handpicked collection of beauty essentials designed to make you feel empowered, confident, and radiant from the inside out.

These are the products I reach for again and again: multi-tasking, high-performing formulas with thoughtful ingredients that integrate seamlessly into your daily routine. No gimmicks. No guesswork. Just genuinely great beauty that delivers results.

The Confidence Collective logo

Why I created it

As a beauty and lifestyle content creator, I spend my days testing, reviewing, and talking about products. Over time, I’ve built a deep knowledge of what works — and what doesn’t.

The Confidence Collective brings together the beauty standouts. From refreshing shampoos to gentle cleansers and nourishing moisturisers, every item is chosen with purpose and backed by both personal and professional experience.

Who is The Confidence Collective for?

Tired of SPF that leaves a white cast? Can’t find a cleanser that’s both gentle and effective? Looking for a conditioner that balances your scalp without weighing you down?

You’re not alone — and that’s exactly why I created this space.

The Confidence Collective is for anyone who wants simplified, effective beauty that makes you feel good. These products take the stress out of shopping and become reliable staples in your routine.

Where to shop

🛍 From Sunday 22 June, you can shop The Confidence Collective:

  • On a dedicated website (accessible via Honest Reviews Woman)
  • Directly through Instagram [@awomansconfidence_]

Set a reminder — you won’t want to miss this!

Be the first to know: Sign up for updates

Stay in the know about The Confidence Collective launch by:

1. Instagram

Follow me on Instagram [@awomansconfidence_] for launch updates and to shop The Confidence Collective directly.

2. Email list

Sign up for our email list below, and be the first to know about The Confidence Collective launch.

#TheConfidenceCollective